Safi Impex marketing evaluates the product potential and delivers a strategic and tactical plan for each territory, based on its regional understanding and market knowledge for the brand. The brand plan includes a full SWOT analysis, product feature and benefits and product positioning critical for the success of every product. Our marketing team is responsible for creating a wide range of promotional materials, detail aids and brand reminders, to support the promotional activities of the sales force. E-detailing is a new but growing trend in the region and our team has the capabilities to deliver promotional messages using the Tablets based technologies to engage more effectively with our key
Delivering excellence through the effective execution of the tactical
Our dedicated and experienced sales force delivers planned sales through
the effective execution of each strategic marketing plan. Product
knowledge is critical for a sales team to deliver its goals
combined with consistent and regular selling skills training.
To complete the process the Safi Impex sales force CALL MODULE captures
the activities of the team allowing management to effectively manage the
execution and implementation of the marketing plan.